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Working in the community

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Measuring the total community investment

Experian measures its input to community investment using the methodology established and promoted by the London Benchmarking Group and Business in the Community. The total figure is calculated from a sum of cash donations and other costs, and then expressed as a fraction of the Group’s benchmark profit before tax* according to the formula below.

Percentage = (Cash + Volunteering + In-kind + Management) / benchmark profit before tax

In the year ending 2006, this total was £1.77m representing [0.2%] of the Experian Group’s reported benchmark profit before tax. This figure has been calculated using a pro-rated share of the total GUS donation to the GUS Charitable Trust.

  2006 2005 2004 2003
Contribution to the GUS Charitable Trust £560,000 n/a n/a n/a
Employee volunteering £126,000 £60,000 £65,000 £80,000
Gifts in-kind and donations £262,000 £163,000 £69,000 £41,000
Other costs of community programmes £825,000 £669,000 £210,000 £187,000
Total £1,773,000 n/a n/a n/a

The table above illustrates the inputs to Experian’s community affairs work, but it is also important to consider the outputs in terms of benefits – both to the community and to Experian’s operations. Each major project is carefully evaluated to understand those benefits before, during and after support. The case studies that follow illustrate just two examples of how Experian has provided community benefit through its work.

* Benchmark profit before tax is defined as profit before amortisation of acquisition intangibles, goodwill impairments, charges in respect of the Demerger related equity incentive plans, exceptional items, net financing costs, financing fair value remeasurements and taxation, and includes Experian’s share of pre-tax profits of associates.

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“Experian has been awarded four Big Ticks, and companies that win Big Ticks in our awards for Excellence have clearly shown a true commitment to collaborative action with real benefits for their business. It’s about a lot more than improving the company’s image or writing a cheque for a good cause.”

Julia Clevedon
Chief Executive
Business in the Community