Specific social applications
Social enterprise or charity relationship
Comic Relief |
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In order to maximise the money that goes to those in need, UK annual fundraising effort Comic Relief claims 28% tax relief under the Gift Aid scheme on the public’s donations. But to do so, Comic Relief needs a valid name and address for each donor. Gathering this information quickly has posed a problem, especially around the busy main fund raising day. Experian’s address software has helped Comic Relief to claim more Gift Aid, as well as saving money. Our Intact and Absolute Movers products have helped to reduce paper use by bringing down the number of wasted mailing and fundraising packs. |
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Water Aid |
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| This UK charity has seen an increased number of supporters responding to ‘fundraising asks’ as a result of more accurate data generated by Experian’s Quick Address Systems. The charity estimates that it raises an additional £12,000 appeal income each year from an increase in the accurate delivery of both appeals and its Oasis magazine. It saves a further £1,000 each year from a reduction in the amount of returned mail. | |
