Stakeholders

Our CR vision and strategy have been further defined this year taking account of various stakeholders’ views of our company and the evolving CR agenda. We have also consulted and learned more about climate change and environmental factors.

Clients

We have reviewed the feedback clients gave during brand research interviews. Many commented on our innovation and integrity and gave us an idea of what more we could achieve if we stretched ourselves.

Our own people

We asked a specific question as part of our global employee opinion survey and received feedback that our people are very concerned with how we act as a corporate citizen and how they can play their part. This has been built into the action planning resulting from the survey.

External organisations

We have engaged extensively with Business in the Community around our community programme, through sharing our CR strategy and participation in an environmental summit..

Competitors and market leaders

We have met with several peer companies to share ideas on how to manage CR.